Cultivating a business online and in-person requires creativity, dedication, commitment, and self-awareness. In an industry that is constantly shifting and changing, it is essential to set personal goals and design a strategy rooted in your strengths and intuition.
Part 1: Awareness, Prosperity, Presence, and Strategy – This workshop is designed to help you tell your story and share your passion online and in-person. Whether you are just starting out, or have already taken steps to promote your wellness business, this session will help you deepen your personal awareness, harness your highest qualities, and utilize that to achieve your goals. In addition, you will establish a spiritually aligned business approach, and learn how to authentically share your offerings with your audience. Topics include: goal setting, media strategy, content creation, connection, engagement, and personal messaging. Sessions will include lecture, pranayama, meditation, and group discussions. **Friday and Sunday**
Part 2: Yoga Retreat Planning and Marketing 101 – The many benefits of presenting retreats include: helping your students deepen their experience of yoga; global travel; and financial rewards. However, to effectively design, market, sell and lead a retreat requires innovative strategies, detailed planning, and tight execution. In this discussion, learn: what details to consider and questions to ask yourself before thinking about destination; effective ways to choose a location; pros and cons of partnering with retreat planning companies or another yoga teacher; sensible prices, budgets and profit; how to create a unique experience; sales and marketing strategy; and how to build your retreat clientele. **Saturday**
Friday, 1:30pm-6pm (Prosperity and Awareness with Faith)
Saturday, 1:30-8pm (Retreat Planning with April)
Sunday, 1:30pm-6pm (Branding and Strategy with Faith)